Late spring at Frosty Mountain Christmas Tree farm

Frosty Mountain Christmas Trees

Wholesale and Choose & Cut Fraser Fir

Madison County, North Carolina

Chain Store Trees

How can we compete with these guys?

Printer Friendly PDF

Chains sell lower quality trees at lower prices. They target customers who mostly want a real tree but are not particular about quality. Price is everything.

	You/Us	Them
Tree Type	High quality, graded trees of good measure. Our #1’s and #2’s	Field run blocks from Mega-Growers or brokers. Chains typically sell our culls or #3’s. Short.
When Cut	We cut close to pick up in November or even December.	September or October. Impossible for Mega-Grower to harvest high volumes close to Thanksgiving.
How Displayed	Open, upright in a stand	Usually in the bale or opened leaning against others on a rack
How Kept Fresh	Stored in shade, watered	Often not shaded or watered
Retail Prices 6'-7'	$6-8 per foot	$5-6 per foot
Retail Prices 7'-8'	$7-9 per foot	$6-7 per foot

To compete with chains and still make more money, we suggest

Continue to offer the majority of your stock in good quality, high-end, fresh trees.
Make the business decision to purchase 10-30% lower-end, #3, chain store-type trees.
These will make your good trees look even better, as customers can see side by side how different a good tree and chain–type tree really are.
You can price these even after freight to compete with chains and still make a profit.
Have something for everyone’s budget.
If you have leftover trees, they will likely be the low-end trees, meaning less leftover loss.
Save on shipping with our help in competitive bidding by multiple trucking companies.
Purchase wreaths equaling 25% of your tree number sales. Double your profit.

Member North Carolina Christmas Tree Association and National Christmas Tree Association

You will need the free Adobe Reader program to view Adobe Acrobat PDF files.

Frosty Mountain Christmas Trees
13623 Highway 212
Marshall, NC 28753
Phone: 828.656.8100
Fax: 828.656.2548
Email: frostymountainchristmastrees@gmail.com

Web crafter: Anne S. Napier
Posted September 09, 2011